The pixel for Excel is not going to be launching in India and Google came out they got a statement on it. It turns out that some of the technologies in the device that I talked about earlier the radar specifically that they’re calling Sully is not approved the frequency band that it operates on is not approved for commercial use in India.
It actually wasn’t recently available in other places as well and until recently it’s the 60 gigahertz mm-wave I’m not gonna pretend to know exactly what that is I know what it is it’s a frequency band but pay it just isn’t hasn’t been utilized previously for a commercial by commercial entities.
My understanding is it’s like military-grade radar going on in here. And so I don’t know if Google figured they could get that rectified prior to the launch date of the pixel and they could be okay in India or if they were just cool they said to themselves we really want to have this tech baked in here. So if that means we have to miss out on the Indian market with this particular phone then so be it this coming via TechCrunch.
The bottleneck lies in the headline feature project solely a radar-based motion sensing chip baked into the new pixel smartphones that rely on using a certain frequency. Band the company failed to secure permission from the local authority in India to use this frequency band which the nation has not yet opened for commercial usage there’s a statement here from Google.
Google has a wide range of products that we make available in different regions around the world we determine availability based on a variety of factors, including local trends and product features. We decided not to make the pixel for available in India we remain committed to our current pixel phones and look forward to bringing future pixel devices to India. So what’s strange here is that they say we decided not to make the pixel 4 available to India.
Well, you couldn’t you didn’t have the approval to do so with the technology. I guess what he means by that is maybe there was an opportunity to disable that sensor in software and still sell it or sell a version of this device without that sensor. I don’t know I’m speculating obviously but it doesn’t it also could be that maybe they realize that this particular device in the pixel lineup.
Now that you have the existence of a version the 3a for example with the pixel 3 maybe because so much of the smartphone consumption in India is in the sub 300 sub 200 dollar price point. That it wasn’t worth it to make this secondary version of the device to comply with the local standard.
And they just figure, hey we’ll do a pixel for a without that sensor at a later date and maybe that’s. Where this part of the statement comes in where they say we remain committed. And look forward to bringing future pixel devices to India. So maybe there will be a version of this trim down a little bit with a more aggressive price point for the Indian market.
Maybe the Indian market ends up winning in the end and getting a more aggressive device as far as competing with the other options. That are available there that don’t reach the rest of the world. As you know we saw recently first hand with the 70 pros from one plus that one’s not coming here right and I feel like increasingly.
We’re gonna see this with regional smart phones set up for specific markets with that spec sheet and the price point to match depending on how competitive. That local market happens to be so. It’s it I can still see it being unfortunate for India’s. Some people want to get their hands on this device you want to have access to as much as you possibly can and maybe in the meantime, this will get approved for commercial usage within India maybe you’ll see this exact device available at a later date.